The Day I Lost My Job

The Day I Lost My Job.jpg

Sometimes life doesn’t go the way you planned.

Sometimes life beats you to your knees.

Sometimes you don’t see what a blessing those moments are.

Sometimes you turn the terrible awful into a juicy email and it helps you win a trip to Maui.

With only 12 hours to go, that’s exactly what we did with this email. And it was a big part of our “Get-Us-To-Maui” Email Melodrama.

So, here it is… my moment of shame… 


Day #14, email #5 – OPEN CART DAY
(14th of 18 story emails)
12:12pm to regular list

Subject: The day Doug lost his job

In January 2015, Doug had a huge success. His opera, “Penny”, was premiered and fully staged in a 2-night premiere at the John F. Kennedy Center in Washington D.C.

It was SO awesome! I got to go and see it. It was such a beautiful story, and the music was amazing! And he had an amazing review in the Washington Post.

And when a University professor does stuff like that, they usually get all kinds of thanks and recognition from their school.

Unfortunately, that was not the case this time.

A couple weeks after the opera premiere, the Music Department Chair called him into his office.

“We’d like to ask you not to come back to teach in the fall.”

“Um, what? What’s going on? Is something wrong with my teaching?”

“Well, we’ve had some complaints that you’ve been gone too much for your opera.”

“I had my classes covered for the most part. And my kids had plenty of assignments to work on. They had access to me via email. And I’m glad to report that they’ve done just as well as ever on their recent quizzes and tests, despite my temporary absence. Wouldn’t you attend your own opera premiere?”

“Well, yes…but we’ve had some complaints. And when students start talking about tuition dollars being wasted, we have to take notice.”

“So, how many students have complained?”

“Well, just one, really.”

“One? I’m being let go because of 1 student complain? Hmm, that doesn’t seem to jive. Is that really the reason? Is there something else going on?”

“That’s the reason, I’m afraid.”

“Um, well…Ok, I guess…”

And that was the end of it. Unfortunately, he had to finish out the remaining 6 weeks of the semester. The faculty started avoiding him completely. He felt like he’d been blacklisted. And for what? For having a big success?

Needless to say, Doug felt extremely upset. What a kick in the….

Poor guy. He’s had a bit of a rough patch since, but it’s turning into a big blessing.

One of the blessings is, he’s now helping me all the time with my Norwex business. Hooray!!

And speaking of…it’s time to say “THANK YOU” to those of you who have ordered so far today.

Our “Get Us To Maui” 35% Off Sale of a Lifetime is going really well so far. Thank you to…

[list of names]

There’s still 12 hours to go. And we’re currently 8,073 points away from our goal!

To place your order, click here —>> [LINK]

We’ll catch you up again a little later today.

Have a great germ-free day!



Looking back, being fired was a huge blessing!

I’d never have learned about copywriting.

I’d never have heard of Ray Edwards. 

I’d never have met Ray, never have mentored with him, never have become a Ray Edwards Certified Copywriter, never have been hired to do some projects in his new agency, and never have had such an amazing new friend like I do now in him.

And that’s just the start of all the good that came from that awful day.

What was one of your awful days?

Yes, it sucks re-living those days.

But… they make GREAT stories. And they make great links in the chain of a powerful and persuasive Email Melodrama which can drive sales up like mad.

Hey, if it can work for me, a dude who didn’t know squat about marketing, copywriting, sales, etc…. it can TOTALLY work for you!

And I can help you get started.

So if you want to transform some awful moments into tools of massive sales, give me a call.

Have a great one! And may your copy ever be melodious, harmonious, and sing the sweet song of sales!